#GivingTuesday is a global movement that promotes community engagement and giving back. Started in 2012, it has quickly become the biggest giving day of the year. In 2018 alone, nonprofits around the world raised $380 million online. “Traditionally celebrated on the Tuesday following…
We know that we all carry a reputation of some sort, but did you also know your email does too? Whether good or bad, our reputations define us and can have an impact on our future. The same goes for emails. Should you care about your reputation when it comes…
“Email List Heath” is a common term in the email industry. We prefer it to "email list hygiene"... but you get it. It’s likely that some of your contacts will change interests, jobs, or email addresses and will become disengaged with your emails. Your task, if you choose to accept it, is to regularly clean out your contact list, improving your email marketing scores and list health. Good health is important for your list, it's also important for your budget.
People everywhere use the internet every day to find answers to their problems. And, if your website is optimized correctly, and you've got good online reviews, more people are likely to click on your information.
Let's talk about SEO and vegetarian lunch options. In this blog, we're going to tackle only one aspect, of the roughly 200 Google lists: keywords.
Sponsorships are very different than standard donations because they are essentially business deals, with mutual benefits for both nonprofit and for-profit. Often times, the non-profit asking for support can feel bashful about the ask but we're here to abolish that attitude. While the corporate sponsor contributes to an organization to help further its mission (usually monetarily), the real benefit to the sponsor is that the nonprofit promotes the sponsoring corporation’s connection to its cause, offering positive publicity and a boosted reputation. Both nonprofit and for-profit acquire access to the supporters and customers of each respective company, expanding their audiences. And, luckily for nonprofits, for the sponsorship to be legal, the benefits to the sponsoring corporation cannot outweigh the benefits to the tax-exempt nonprofit.
Let's say you have a goal to raise $10,000. If you've got a donor you can rely on for large checks, that's one thing. But, if you are hoping to get $100 from 100 people, that means you need to contact 100,000 people! How on earth can you be expected to do that? Digital MARKETING.
We've had the most fun this summer, working on an array of projects we have passion for and we're glad you're here to check them out!
Sometimes, we're asked to practice what we preach. When our longtime partner, Habitat for Humanity Roaring Fork Valley, asked if we would pull together a "Guest Blog" that would help other businesses better understand why, every year we volunteer a workday... and keep coming back! We jumped at the opportunity to share our story.
Congratulations to Jacob Hagan of Hagan Ace Hardware, on his recent recognition as one of 2019's Young Retailer of the Year by the North American Retail Hardware Association's (NRHA).