We are nearing our 10 year anniversary and as we look forward to our next decade, we decided it was time to update our brand to accurately represents the strides we've taken to incorporate clients that make a positive impact on our community, your community and beyond. With over 230 clients, representing over 300 locations nationwide, we're proud to report that we support independent retailers and sole proprietors, non-profits and community-based organizations in dozens of states. Read more to learn about our new look!
Learn a bit about what a week-long internship with the Marketing Services Team looked like for Aya, our 8th-grade intern extraordinaire.
How do I optimize my website for voice search? Say, "Alexa, call FootSteps Marketing in Carbondale, Colorado" - we're here to help.
Happy suberb owl Sunday! Read more grammar flubs, easy mistakes and learn some ways to avoid them, easily.
We all know the importance and value that SEO plays to your website. Besides building links, there are many things you can do to help make your campaign a success; without blowing your budget wide open. Check out three tips to helping optimize your images. One of the most important steps to take under the SEO umbrella is image optimization. A comprehensive SEO campaign includes a strategic plan for curating images that resonate with your audience while remaining relevant to your content. Google itself acknowledges the importance of imagery and shares some helpful tips on image optimization on their guidelines for image publishing.
At FootSteps Marketing, we believe in the health and wellbeing of our teammates, our families, and our communities. Because of these values, we won an award. Check it out.
Instead of making all your resolutions happen (and likely fail) in January, why not make a plan to make positive adjustments throughout the year? For your business, we recommend planning to tackle three goals. Click here to learn more about the right channel for your business, healthy email collection and professional development opportunities.
With the holidays just around the corner, we know some of you might want to dig into your digital marketing, even while we're celebrating the holidays with family and friends. That's why we blog and provide free webinars, availble 24/7.
It happens to the best of us: you collect email addresses through your website, you add them to your email marketing platform, you start to build an email campaign, then the dog needs a walk, the front desk clerk needs a break, the plumbing breaks, there is a missing shipment…
With all the hype around video content, it’s tempting to think that blogging is over. But don't let this popular notion short-change your content strategy. Content marketing is defined simply as a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. And your 2019 strategy should still involve blogging as it is, and will remain, an essential game plan to reach your audience.